677be's Privacy Policy — Your Information Is Secure
Here is a fully transparent explanation of how your personal information is collected, used, and protected on the 677be platform.
This privacy policy ("Policy") applies to the 677be platform and all related services. By using the website, you are considered to have agreed to the terms of this Policy. Please read the full Policy carefully before you start using the service.
Introduction & Definitions
Introduction
677be is an online entertainment and betting platform operated for users in Bangladesh. In this Policy, "we", "our", and "platform" refer to 677be, and "you" or "user" refers to any visitor — registered or unregistered — on this site.
We believe personal privacy is a fundamental right. That is why we collect only the information that is strictly necessary to operate the service properly. Your information will never be sold or transferred to third parties for commercial purposes.
Key Terms
Definitions of some important terms used in this Policy are provided below:
- Personal Information: Any information that can directly or indirectly identify an individual — such as name, phone number, email address, and payment-related details.
- Processing: Any operation performed on data — collection, storage, analysis, modification, or deletion.
- Third Party: Any person or organisation other than 677be that assists in delivering our services.
- Cookies: Small data files stored in your browser while you use the website.
What Information Is Collected
Types of Information Collected
The following types of information may be collected to ensure a safe and smooth experience on the 677be platform:
- Identity Information: Name, date of birth, gender, and national identity details (for identity verification).
- Contact Information: Mobile number and email address.
- Financial Information: bKash, Nagad, or Rocket account numbers (for transaction processing only).
- Transaction Records: Deposit and withdrawal history, amounts, and dates.
- Device & Browsing Information: IP address, browser type, operating system, and session duration.
- Gaming Activity: Play history, bet amounts, and account balance information.
Automatically Collected Information
When you visit the 677be website, some information is collected automatically. This includes:
- Time and date of access to the website
- Pages you have viewed
- Links or buttons you clicked
- Model and screen resolution of the device used
- Internet service provider information
This information is used collectively to improve the site's performance and resolve any technical issues.
Use of Cookies
677be uses cookies that make your next visit easier and provide a customised experience. Types of cookies:
- Essential Cookies: Required for the core operation of the site, such as maintaining login sessions.
- Functionality Cookies: Help remember your preferences and language settings.
- Analytics Cookies: Used to understand site traffic and usage patterns.
You can reject cookies by changing your browser settings, though this may limit some functionality of the site.
Purpose of Using Information
Use of Collected Information
677be uses your personal information only for the following legitimate purposes:
- Creating, managing, and completing the verification process for accounts.
- Securely processing financial transactions — deposits and withdrawals.
- Providing customer support: resolving issues via live chat and email.
- Preventing fraud, money laundering, and other unlawful activities.
- Ensuring responsible gaming and identifying the risk of excessive play.
- Improving the platform's security and technical performance.
- Informing you about relevant promotional offers and updates (with your consent).
Marketing Communications
If you agree to receive promotional messages from 677be, we will inform you about new bonus offers, tournaments, and platform updates. You can withdraw this consent at any time by contacting our support team.
Your information will never be used or shared for third-party advertising.
Information Sharing & Disclosure
When Information May Be Shared
677be does not sell your personal information. However, information may be shared in the following limited circumstances:
- Service Providers: Those with whom we have contracts for payment processing (bKash, Nagad, Rocket) and technical services, who are bound to maintain the same privacy standards.
- Legal Obligations: When providing information is required by a legitimate request from authorities or a court order.
- Fraud Prevention: Relevant information may need to be shared to assist in investigations of financial crime or fraud.
- Business Transfer: If ownership of the company changes, the new owner will be bound to comply with this same privacy policy.
International Data Transfers
In some cases, your information may be stored on servers located outside Bangladesh. In such cases, we ensure your information receives the same standard of protection described in this Policy. These transfers are carried out in accordance with applicable data protection laws in Bangladesh and international standards.
Data Security Measures
Security Technologies & Methods
677be uses industry-standard security technologies to keep your personal and financial information secure:
- SSL Encryption: All data transmitted on the website is encrypted using SSL (Secure Socket Layer) technology.
- Password Hashing: Your password is never stored directly — it is kept only as an encrypted hash.
- Two-Factor Authentication: An additional security layer is active when accessing your account.
- Regular Security Audits: Periodic security reviews are conducted to identify and address system vulnerabilities.
- Access Controls: Only authorised staff can access the information they need.
- Firewall & Monitoring: A 24-hour monitoring system is in place to detect suspicious activity.
Response to Data Breaches
If a data security breach occurs for any reason, 677be will immediately assess the situation and notify affected users in a timely manner in accordance with applicable law. We will investigate the cause of the breach and take the necessary steps to prevent it from happening again.
Data Retention & Deletion
Data Retention Period
677be retains your information only for as long as necessary to provide the service or meet legal obligations. General guidelines:
- Active account data: retained for as long as the account remains active.
- Financial transaction records: for the period required by legal and regulatory requirements.
- Customer support communications: retained for a set period even after an issue is resolved.
- After account closure: some information is retained until legal obligations are fulfilled.
Once the specified period has passed, personal information is permanently deleted or anonymised using secure methods.
Your Rights
Your Data Protection Rights
As a user of the 677be platform, you have the following rights:
- Right of Access: The right to know what information we hold about you.
- Right to Rectification: The right to request correction of inaccurate or incomplete information.
- Right to Erasure: The right to request deletion of your information in certain circumstances.
- Right to Restrict Processing: The right to request that the use of your information be limited in certain circumstances.
- Right to Portability: The right to receive your information in a structured, commonly used format.
- Right to Object: The right to object to the processing of your information for specific purposes.
To exercise these rights, contact us at [email protected].
Account Closure & Data Deletion Process
If you wish to close your 677be account and request deletion of your personal information, please contact our support team via live chat or email. We will fulfil your request after completing the verification process.
Please note that due to legal obligations, we may need to retain some information for a specified period.
Protection of Minors
Age Verification Policy
The 677be platform is for users aged 21 and above only. We do not knowingly collect any personal information from minors. Age verification is mandatory during the registration process.
If we become aware that a minor has registered, we will immediately close that account and delete the associated information. If parents believe their child has registered on this platform, please contact us at [email protected].
Third Parties & External Services
Game Providers & Technology Partners
The 677be platform features content from various game providers including Pragmatic Play, Evolution Gaming, NetEnt, Microgaming, Spribe, and Ezugi. These providers operate games from their own servers and their own privacy policies may apply.
bKash, Nagad, and Rocket are used for payment processing. The privacy policies of these services can be found on their respective platforms. Only the minimum information necessary to complete a transaction is shared with these services.
Policy Changes & Contact
Updates to the Privacy Policy
677be reserves the right to update this Privacy Policy from time to time. In the event of significant changes, users will be notified via email or through the platform. The latest effective version will always be available on this page.
Continuing to use the platform after any changes will be considered as your consent to the updated policy. You are advised to review this page regularly.
This policy was last updated in 2026.
Contact Us
If you have any questions, complaints, or requests regarding disclosure of information related to this Privacy Policy, please contact our support team:
- Live Chat: Active 24/7, support available in Bengali and English.
- Email: [email protected]
It may take us a reasonable amount of time to respond to data protection-related requests. We take every request seriously and make every effort to respond as quickly as possible.